The NSW Government brand
The NSW Government logo and visual identity is the primary branding for all NSW Government agencies, entities, programs and campaigns.
All brands default to the Master brand category unless a formal exemption has been approved under the Brand Framework by the Minister for Digital, Minister for Customer Service.
The Master brand visual identity consists of:
- NSW Government logo
- Colour palette
- Photography (under development)
- Iconography (under development)
- Infographics (under development)
- Templates (under development)
You can speak to your cluster brand team to learn more information on templates and resources currently available.