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Supermarket savings for NSW seniors

Published: 16 October 2017
Released by: The Premier

NSW seniors can save on average $200 a year on their groceries, thanks to Seniors Card discounts the NSW Government has secured with the Woolworths Group.

Premier Gladys Berejiklian and Minister for Ageing Tanya Davies today announced that NSW Seniors Card holders are now eligible for a five per cent discount on Woolworths WISH eGift cards that can be used towards purchases at Woolworths Group stores, including supermarkets and Big W.

Savings on supermarket home deliveries, insurance and mobile phone products are also available through the Seniors Card website.

“We know for people living on fixed incomes every dollar counts,” Ms Berejiklian said.

“As a government we are committed to driving down the cost of living, especially for seniors, who contribute so much to our communities.”

These discounts are in addition to other measures the Government has introduced to ease cost of living pressures for seniors, including:

  • A $50 increase in energy rebates for low income households, to $285;
  • Average CTP green slip savings of $120 a year;
  • Public transport fare concessions, including the Gold Opal for seniors which remains capped at $2.50 for all day travel.

Mrs Davies said she was thrilled the Woolworths partnership would deliver discounts to Seniors Card holders across the state.

“We want to make it as easy as possible for seniors to access fresh food and other essential items that may be difficult to transport,” Mrs Davies said.

“This partnership could save seniors an average of $200 per person on their annual grocery bill, not to mention further discounts on home delivery, clothing and household items from Big W, and mobile phone and insurance products.”

“NSW is the only state to have this offer so far. We would encourage more retailers to see what savings they can offer seniors,” Mrs Davies said.

Under the 25 per cent discount on Midweek Delivery Saver Passes, home delivery for NSW Seniors Card holders drops to $4.91 per month, over 12 months.

Chief Customer Transformation Officer Natalie Davis said Woolworths was delighted to provide even greater value to NSW seniors through this partnership.

“At Woolworths we listen to our customers and have adapted our offer to ensure we’re meeting the expectations of these important customers,” she said.

There are more than 1.5 million Seniors Card members in NSW and 5700 participating businesses.

To access discounts or apply for a NSW Seniors Card go to or call 13 77 88.

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