Government advertising
If you’re advertising on behalf of the NSW Government you have a responsibility to ensure taxpayer funds are being used efficiently and effectively.
When is advertising prohibited?
Government advertising is not permitted in the lead up to a NSW state election. For the 2023 election, restrictions on Government advertising begin on 27 January 2023.
Under the Government Advertising Act 2011, only the following types of campaigns are allowed to continue after 26 January:
- public health or safety matters
- service announcements, including (but not limited to) service announcements containing electoral information
- notices required to be published under a law
- job advertisements
- tender advertising
Some agencies and events are exempt from this restriction.
Before every election, the NSW Government Caretaker Conventions are also issued and provide up to date protocol on communications and other matters.
Need advice?
The NSW Government Communications team can offer advice on government advertising requirements. Contact us