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Buy Regional

Support country communities and buy direct from the producers. 


Discover the delights of farm-fresh meat, hand-distilled spirits, and original fashion and homeware design pieces.

Here you can find and buy special items direct, and make a difference for those most impacted by drought, bushfire and coronavirus – across rural and regional NSW.

Once you start travelling again, use our interactive map to plan your trip around visits to unique #BuyRegional businesses.  

Global market opportunities

Building on the success of Buy Regional, small business owners can now reach global consumers too. 

Buy Regional is going global

Register your business

Fill out the form to get your business featured on #BuyRegional  

Buy Regional - Information for businesses

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Higher Ground Tours

Events and tours

Higher Ground Tours runs small group winery, brewery and foodie tours in the beautiful Blue Mountains of NSW. 

Umbrella Events & Tours

Events and tours

Umbrella Events & Tours deliver unique, memorable experiences in Maitland and the Hunter Valley, specialising in bespoke walking tours and wine tours.

Maisie & Ada

Arts and crafts, Gifts and homewares

Maisie & Ada, based in Tamworth NSW, is an antidote to mass production, producing one of a kind bags and quilts to keep or gift, thoughtfully curated from a collection of vintage textiles, remnants and offcuts.

Level Playing Field Graphic Design

Arts and crafts, Services

Level Playing Field Graphic Design is a Central Coast-based microbusiness designing perfect corporate ID for print and social media, promotional products and publications for clients big and small.

Mountain Ridge Wines

Food, Sustainable and/or organic, Wine and beer

Mountain Ridge Wines, located in the Shoalhaven Coast wine region of NSW, is an award-winning winery, cellar door and restaurant, providing produce that is sustainably grown and produced.

Talking Stones

Animal products and services, Gifts and homewares

Talking Stones, based in West Gosford NSW, provide lovingly hand-engraved high quality products including memorials for people and pets, house name plaques, corporate items and giftware. 

Port Stephens Community Arts Centre

Arts and crafts

Cultivating creativity and friendship via community arts and crafts, Port Stephens Community Arts Centre and gallery is open seven days a week, exhibiting and selling members' works.

Tumblegum Gifts & Homewares

Food, Gifts and homewares, Sustainable and/or organic

Based in O'Connell in the Central West of NSW, Tumblegum Gifts & Homewares is all about quality, sustainability and ethical production. 

Obsession Wines

Wine and beer

Obsession Wines is a small boutique winery located on the outskirts of Tumbarumba, in the New South Wales Snowy Valley region.

IceWater Marine Training


IceWater Marine Training, based in Cooma NSW, provides friendly expert instruction for people wishing to gain their NSW Recreational Boat and PWC (Jet Ski) licence, from Eden to Bermagui, Bega Valley, Canberra region and the Snowy Mountains.

Tocal Homestead

Accommodation, Events and tours

Tocal Homestead, located in Tocal in the Hunter region of NSW is an 1800's historic working farm offering tours, school excursions, events, weddings and accommodation. 

4WD Tag - Along & Passenger Tours

Events and tours

4WD Tag - Along & Passenger Tours help you to learn how to drive your 4WD or come as a passenger on Stockton sand dunes. It's fun, safe and hassle-free with experienced, qualified, guides Bruce and Nicole. 

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Fellow advocates


Thankful4Farmers is an initiative that aims to demonstrate support for Australian farming and rural communities and raise funds to create sustainable transformational impact. Supported by ambassador, Matt Moran, Thankful4Farmers will raise money via Australian consumers purchasing select retail products as well as ordering select seasonal dishes from partnering restaurants.
Fellow advocates – Thankful4Farmers

One Day Closer to Rain

One Day Closer to Rain is a Facebook group focused on drought support, with a market page selling unique hand crafted arts and design pieces. People can buy direct from the maker, through the feed.
Fellow advocates – One Day Closer to Rain

Buy from the Bush

Buy from the Bush showcases beautiful things available in rural areas facing drought. People can buy direct from the producer, through Facebook and Instagram.
Fellow advocates – Buy from the Bush

Why Leave Town Gift Cards

Why Leave Town Gift Cards provide support to regional communities who are struggling due to the bushfires and ongoing drought. Donating via Why Leave Town Gift Cards will help someone in need and also keep money circulating locally. Gift cards will be distributed by local organisations within the town you select.
Why Leave Town Gift Cards

Flavours from the Bush

Tempting recipes created to showcase delicious ingredients sourced from Buy Regional's food producers.
Lamb cutlets with pecan dukkah from Barefoot Farm


You have a few decisions to make before you start selling online.

You can set up your site using an existing e-commerce site such as Shopify, GoDaddy AustraliaSquarespace and Wix.

Existing marketplaces such as eBay or Etsy are quick and easy to use sites to list your products.

Each path to online selling has benefits and challenges, so you’ll need to do some research to find the best match for your business.

Existing marketplaces can be a great place to start your online selling adventure. Guides to the most commonly used platforms are below.

When you’re considering marketplaces, ask important questions such as:

  • Are there set-up fees?
  • Are there ongoing subscription costs? (There can be big differences in costs from zero to around $60 a month.)
  • Are fees charged for every item sold?
  • Can the site handle foreign transactions? (Some sites allow purchases from other countries.)

You’ll also need to check functionality, ease of use and if you’re not comfortable in the online world, you will need to make sure the platform offers good technical support.

You should consider how much product you will sell online. Many of the marketplaces have a moving schedule of fees depending on your volume of sales.

Online marketplaces

  • eBay is still the dominant player in Australia. They have a clear and simple guide to setting up an eBay store.
  • Etsy is a well-known marketplace with rules about what you can sell. Items are limited to handmade goods, vintage items that are over 20 years old and craft supplies. Find out how to set up an Etsy store.
  • Amazon boats over 20 categories for products and easy ways to ship your products. Learn how to sell products on Amazon.
  • Instagram is an easy place to show off the visual appeal of products, and many sellers are already on the channel. Find out how to sell products from Instagram.
  • Facebook marketplace is a popular place to sell items. Find out the steps to set up an account on Facebook marketplace.

This is a small selection of what is available online. It's also best to do plenty of your own research.

E-Commerce can work well for businesses that already have a strong brand and a clear direction.

There are more hurdles with this option, including setting up a merchant ID and purchasing a domain name. Good e-commerce sites walk you through these steps.

According to the best e-commerce sites have tools to walk you through the process, including hosting, design, pricing and payment options, reporting and postage calculators. 

Guides to set up e-commerce sites

This is a small selection of what is available online. It's also best to do plenty of your own research.


Advice to small businesses is available from NSW Business Connect advisors who have a broad range of skills covering essential business topics, including business planning, marketing and how to grow your digital presence.

The first four hours of one-on-one business advice is free. After that sessions are highly subsidised by the NSW Government. Get in touch with a Business Connect advisor.

Find out more about the digital advisors offered through Business Connect.

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