Buy Regional

Support country communities and buy direct from the producers. 


Discover the delights of farm-fresh meat, hand-distilled spirits, and original fashion and homeware design pieces.

Here you can find and buy special items direct, and make a difference for those most impacted by drought, bushfire and coronavirus – across rural and regional NSW.

Once you start travelling again, use our interactive map to plan your trip around visits to unique #BuyRegional businesses.  

Global market opportunities

Building on the success of Buy Regional, small business owners can now reach global consumers too. 

Buy Regional is going global

Register your business

Fill out the form to get your business featured on #BuyRegional  

Buy Regional - Information for businesses

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Arts and crafts, Services

Top Shot Printing and Framing

Top Shot Printing and Framing, located in Goulburn NSW, offers digital printing, custom framing, and fine art scanning and printing services.

Services, Women

Eileen Rossall - Empowering Mindset Coach

Eileen Rossall, based in Hill Top NSW, helps women starting out in business embrace their power and their passion to feel calm, confident and connected through coaching and hypnotherapy. 

Arts and crafts, Clothing

Thru The Loops

Thru The Loops, based in the Hunter region of NSW, offers hand knitted clothing and accessories using hand-spun and hand-dyed yarns made from natural fibres.

Coffee and tea, Workshops and classes

Art of Espresso

Art of Espresso, located in Young NSW, is a coffee roasting and barista training business dedicated to organic direct farm trade, with a firm belief in ethical and sustainable business practice. 

Wine and beer

Critters Distillery

Critters Distillery, located in Woolgoolga NSW, is a boutique distillery producing internationally awarded spirits inspired by the Australian marine environment. 

Coffee and tea

Spill The Tea Co.

Spill the Tea Co., based in Greenthorpe NSW, offers a range of fun and aesthetic herbal and fruit-based tea in sustainable packaging, which are ethically sourced and handmade with love.

Wine and beer

The Aisling Distillery

The Aisling Distillery, located in Griffith NSW, was born with the love of owner Michelle's Scottish heritage and specialises in small batch premium single malt whisky, rum and gin.

Clothing, Gifts and homewares, Women

Sister & Soul

Sister & Soul, located in Maitland NSW, offers meaningful jewellery, giftware and apparel to encourage and inspire women.


Rainbows and Fairies

Designed in Australia and based on the Central Coast, Rainbows and Fairies is the home of all things quirky and fun to wear, with a touch of nostalgic whimsy.

Arts and crafts, Workshops and classes

A Fine Line Quiltery

A Fine Line Quiltery, located in Mittagong, is run by a professional longarm quilting machinist and offers sewing and quilting classes, as well as sewing and embroidery machine sales. 

Gifts and homewares, Jewellery

Unique Seasons

Unique Seasons, based in Maitland NSW, offers a wide range of gifts and homewares, such as earrings, candles, gift boxes and stationery.

Clothing, Services

Birdy By Design

Birdy By Design, located in Albury NSW, offers custom embroidery and graphic design for clothing, uniforms and merchandise.

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Fellow advocates

Fellow advocates – Thankful4Farmers


Thankful4Farmers is an initiative that aims to demonstrate support for Australian farming and rural communities and raise funds to create sustainable transformational impact. Supported by ambassador, Matt Moran, Thankful4Farmers will raise money via Australian consumers purchasing select retail products as well as ordering select seasonal dishes from partnering restaurants.
Fellow advocates – One Day Closer to Rain

One Day Closer to Rain

One Day Closer to Rain is a Facebook group focused on drought support, with a market page selling unique hand crafted arts and design pieces. People can buy direct from the maker, through the feed.
Fellow advocates – Buy from the Bush

Buy from the Bush

Buy from the Bush showcases beautiful things available in rural areas facing drought. People can buy direct from the producer, through Facebook and Instagram.
Why Leave Town Gift Cards

Why Leave Town Gift Cards

Why Leave Town Gift Cards provide support to regional communities who are struggling due to the bushfires and ongoing drought. Donating via Why Leave Town Gift Cards will help someone in need and also keep money circulating locally. Gift cards will be distributed by local organisations within the town you select.
Lamb cutlets with pecan dukkah from Barefoot Farm

Flavours from the Bush

Tempting recipes created to showcase delicious ingredients sourced from Buy Regional's food producers.


How to create an online store

You have a few decisions to make before you start selling online.

You can set up your site using an existing e-commerce site such as Shopify, GoDaddy AustraliaSquarespace and Wix.

Existing marketplaces such as eBay or Etsy are quick and easy to use sites to list your products.

Each path to online selling has benefits and challenges, so you’ll need to do some research to find the best match for your business.


Existing marketplaces can be a great place to start your online selling adventure. Guides to the most commonly used platforms are below.

When you’re considering marketplaces, ask important questions such as:

  • Are there set-up fees?
  • Are there ongoing subscription costs? (There can be big differences in costs from zero to around $60 a month.)
  • Are fees charged for every item sold?
  • Can the site handle foreign transactions? (Some sites allow purchases from other countries.)

You’ll also need to check functionality, ease of use and if you’re not comfortable in the online world, you will need to make sure the platform offers good technical support.

You should consider how much product you will sell online. Many of the marketplaces have a moving schedule of fees depending on your volume of sales.

Online marketplaces

  • eBay is still the dominant player in Australia. They have a clear and simple guide to setting up an eBay store.
  • Etsy is a well-known marketplace with rules about what you can sell. Items are limited to handmade goods, vintage items that are over 20 years old and craft supplies. Find out how to set up an Etsy store.
  • Amazon boats over 20 categories for products and easy ways to ship your products. Learn how to sell products on Amazon.
  • Instagram is an easy place to show off the visual appeal of products, and many sellers are already on the channel. Find out how to sell products from Instagram.
  • Facebook marketplace is a popular place to sell items. Find out the steps to set up an account on Facebook marketplace.

This is a small selection of what is available online. It's also best to do plenty of your own research.

E-Commerce options

E-Commerce can work well for businesses that already have a strong brand and a clear direction.

There are more hurdles with this option, including setting up a merchant ID and purchasing a domain name. Good e-commerce sites walk you through these steps.

According to the best e-commerce sites have tools to walk you through the process, including hosting, design, pricing and payment options, reporting and postage calculators. 

Guides to set up e-commerce sites

This is a small selection of what is available online. It's also best to do plenty of your own research.


Help from NSW Business Connect advisors

Advice to small businesses is available from NSW Business Connect advisors who have a broad range of skills covering essential business topics, including business planning, marketing and how to grow your digital presence.

The first four hours of one-on-one business advice is free. After that sessions are highly subsidised by the NSW Government. Get in touch with a Business Connect advisor.

Find out more about the digital advisors offered through Business Connect.

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